Do you want to build long-term loyalty with your guests and keep them informed about important updates regarding your ski school? Newsletters are a great way to establish a valuable customer relationship and keep your guests excited about your diverse offerings season after season. Your ski instructors will also appreciate it when you occasionally think of them and maintain contact.
Anyone who has ever written a newsletter or brainstormed exciting ideas for the next email campaign probably knows that a truly great newsletter doesn't write itself. It takes time, creativity, and planning to consistently capture your customers' inboxes with compelling newsletters.
Newsletter idea pool
We've brainstormed how we can best support you in newsletter marketing and have developed a comprehensive editorial calendar for the entire year – complete with well-crafted content on various topics and occasions!
Are you implementing Dynamic Pricing in your ski school? Perfect, we'll tailor the selected newsletters to match your new pricing strategy and actively communicate it. Your guests will be optimally informed about the new pricing model and encouraged to book early.
My Ski School Busy Book: Look - marvel - discover the ski school
- Introducing the Ski School Hidden Object Book: The new favourite book for little skiers
- Link to the article in the online shop (as a gift idea)
- Prize draw: We are giving away three busy books among all online bookings for the winter season (optional)
- Top offers for little ski beginners
From what age can children learn to ski?
- There is no set minimum age for children to start skiing.
- Recommendation: from about 3 to 4 years.
- Private lessons are also possible earlier.
- (Reference to taster course).
- Link to top offers for children beginners.
- Why a ski course at the ski school is worthwhile.
Skating vs. classic: Which cross-country skiing style suits me?
Answers to frequently asked questions from guests about cross-country skiing:
- What is the difference between classic and skating cross-country skiing techniques?
- How does the trail differ between the two styles?
- Can I also skate with classic cross-country skis and vice versa?
- Which technique is best to start with?
- Link to cross-country skiing private course / group course
- (reference to hire)
Santa Claus has fulfilled our wishes
The ski school team's wishes to Santa Claus have come true:
- Best conditions for skiing (Link to webcams)
- The entire ski instructor family is reunited, everyone is highly motivated and looking forward to it
- (If there is a rental/shop): Santa Claus has placed some great skis under the tree, ready for you to test them out
Anti-stress tip: Sport and nature as the ideal way to cope with stress
The benefits of sport for stress management:
- Release of endorphins and improvement of mood
- Reducing feelings of anxiety and improving sleep
- Combination of sport and nature: suggestions for outdoor activities such as skiing, hiking, cycling (depending on what the ski school offers).
- Community and group sports: benefits of social interaction during sports and in nature
Fit on the piste: How to ski longer and avoid injuries
Tips on physical preparation for the ski season to ensure longer skiing and injury prevention.
- Strength training and fitness
- Flexibility and stretching
- Balance and coordination
- Ski-specific exercises
- Reference to professional offers from the ski school
Bikeverleih: 4 gute Gründe
- Qualitative Auswahl an modernen Bikes, die immer perfekt gewartet werden
- Professionelle Beratung unserer Bike-Profis
- Vor dem Kauf testen
- Kein mühsamer Transport der Bikes in den Urlaub
Bereit für die Bike-Tour deiner Träume?
Erlebe individuelle Bike-Abenteuer mit deinem privaten Guide
- Privater Bikespaß nur für dich und deine Lieben
- Individuelle Tourenplanung zu den schönsten Ecken der Region
- wertvolle Tipps von deinem privaten Guide zum richtigen Umgang mit deinem Bike
3 Gründe, weshalb dein Kind einen Bike-Kurs besuchen sollte
- Stärkung der motorischen Fähigkeiten, des Gleichgewichtssinns, der Reaktionsfähigkeit, Ausdauer & Koordination
- Sicherer Umgang mit Bike & Umgebung beim Radfahren
- Hoher Spaß- und Erlebnisfaktor
Bike dich glücklich & gesund
- Warum Biken so gesund ist
- Steigerung der Fitness & des Wohlbefindens
- Ausschüttung von Belohnungs- und Glückshormonen
Would you like to join us and create your editorial plan for the whole year? Then get in touch with us!
Please fill out the registration form carefully and completely. Work on the editorial plan will only begin once we have received all the data.
Please feel free to contact us if you have any questions or uncertainties.