Ski schools benefit from trend towards online booking

A total of 164,392 ski courses were booked via Waldhart Software's online shops in 2018. This means an increase in sales of 26.5 % to 33.8 million euros.

Salzburg was able to maintain its leading position, even though the Tyrolean ski schools are on the verge of overtaking it. The strongest upward trend is shown by the ski schools in Switzerland. They were able to increase the volume from the previous year by 58%.

Half of the generation change to the new technical version has been completed.

The front-runner internationally is Lipno in the Czech Republic.

Even though booking platforms are becoming increasingly strong, the ski schools manage to serve the majority of their regular guests commission-free via their own website and shop. We at Waldhart Software are doing everything we can with tools for direct communication and customer loyalty to ensure that this remains the case.

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